Email Marketing – Reach Your Precise Audience Directly
Integrating a highly targeted email campaign into a multichannel strategy helps your business break through the competitive advertising noise to connect with consumers one-on-one. Email enables you to directly deliver customized messages, maximizing your chances of converting them into your newest customers.
Our tailored strategies combine the power of email marketing with the targeted reach of digital display advertising, creating a unified and highly effective personalized campaign for your target consumers.
Match lists to online audiences.
If you already have an email marketing list, we can grow it further by linking it with other similar lists comprised of more than 500 highly targeted audience segments.
Segment lists strategically.
Build smarter email lists based on traits like media and content preferences, shopping habits and demographic profiles.
Find new prospects.
Expand and transform your list into a lead generation machine by adding new consumers who’ve opted to receive third-party messages.
Reach individuals, one-on-one.
By cross-referencing ePostal data with browsing data, mobile IDs and social media profiles, you can reach the same individual as they move from inbox to mobile to desktop and back again.
Re-target and optimize.
Automate re-targeting campaigns with rich-media banners on popular websites, in-app ads and Facebook – for a complete (and consistent) brand experience. Then test campaign elements to improve response.
Now when your customers open or click, those signals trigger timely re-targeting messages on the sites and apps they use most.
When you add these and other multi-channel tactics are added, email campaigns produce a lift in qualified target audience response of up to 30 percent%, so you’ll enjoy more meaningful engagement and results from your most active customers and prospects.